I really think Archie Comics has made a bad move. First, they introduced Kevin Keller, the first homosexual character in Riverdale. They got so much press over this event that they've given Kevin his own ongoing series and now he's getting married to "Mr. Right."
Archie, I think this move, while gardering headlines today, will ultimately backfire on you. While you might make headlines today you're certainly alienating fans of what was once viewed as a "safe" comic series. There's a reason why homosexuals aren't regularly seen on Saturday morning cartoons and in kid's movies. A large portion of the population don't want their kids exposed to this.
It's a good thing that back issues of Archie Comics are so cheap.